x
Get our mobile app
Fast & easy access to Pinjobs
Use App
Congratulations!
You just received a job recommendation!
check it out now
浏览工作
公司
校园招聘
政府工作
下载APP
Kerja Kosong
Kerajaan
政府职位
空缺
Jobs in 马来西亚   »   工作在 Kuala Lumpur   »   销售/市场营销 职位   »   Assistant Marketing Manager
 banner picture 1  banner picture 2  banner picture 3

Assistant Marketing Manager

Informa Group Plc.

Informa Group Plc. company logo

You will play an important role to:

  • Develop marketing strategies and take lead the production of marketing materials to promote the trade show
  • Partner with sales, project, and marketing team to work out effective marketing campaigns to engage audiences, and undertake campaign planning and execution for multi-channel and cross device marketing by proposition to deliver campaign metrics
  • Translate marketing strategies into practical campaign execution metrics including acquisition targets, customer engagement and retention targets, brand awareness and new proposition development and other innovation goals
  • Develop of new initiatives to engage with established and new audience segments, and support the growth of both existing and new brands in the event portfolio
  • Develop content strategy with wider marketing and related teams (e.g. Creative), to define specific content, customer experience and target journeys by channel and specific measurable goals to inform optimisation and RoI
  • Manage processes and platforms to ensure appropriate visibility and tracking of multi-channel conversion and channel attribution
  • Leverage in depth audience understanding to better target / personalise marketing content that resonate with audiences at the right time
  • Manage budgets for specific campaigns and optimises spend according to metrics
  • Support ongoing focus on analysis and data driven decision making to allow more efficient use of time and marketing spend to focus attention on results, experiences and performance

分享是关爱

认识其他对这份工作感兴趣的人吗?