Key Responsibilities:
1. Strategy Development
- Assist in developing and implementing email marketing strategies aimed at enhancing engagement, driving conversions, and retaining customers.
- Support the marketing team in creating and refining overall marketing strategies that align with the company's goals.
- Monitor industry trends and competitor activities to inform strategic planning and identify opportunities for innovation.
- Develop and execute social media content strategies to build brand awareness and drive engagement.
2. Content Creation and Copywriting
- Create compelling and targeted email marketing content, including promotional emails, newsletters, and automated campaigns.
- Write and edit high-quality copy for various marketing materials, including web content, social media posts, and press releases, Ensure all content is consistent with the company's brand voice, style, and messaging guidelines.
- Develop and execute social media content strategies to build brand awareness and drive engagement.
3. Social Media Management
- Develop, implement, and manage social media content calendars across platforms such as Facebook, Instagram, LinkedIn, and Twitter.
- Engage with the online community by responding to comments, messages, and interactions in a timely manner.
- Track, analyze, and report on social media metrics to evaluate campaign effectiveness and make data- driven adjustments.
4. Data Analysis and Reporting
- Track, analyze, and report on key email marketing metrics such as open rates, click-through rates, and conversion rates.
- Utilize data-driven insights to optimize email marketing campaigns and improve performance.
- Present regular reports to the marketing manager and team, highlighting campaign results and areas for improvement.
- Monitor social media analytics to understand audience behavior and preferences, adjusting strategies, accordingly.
Other Responsibilities:
• Be adaptable and willing to take on additional roles and tasks as needed during and outside of events, contributing to various marketing projects and initiatives.
Additional Tasks:
• Coordinate with the design team to create visually appealing email templates and graphics.
• Stay up-to-date with the latest email marketing best practices and technologies.
• Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure cohesive marketing efforts.
• Participate in brainstorming sessions and contribute creative ideas for new marketing campaigns and initiatives.
• Assist in the planning and execution of company events, seminars, online events, and webinars.
Skills and Qualifications:
• Bachelor’s degree in Marketing, Communications, or a related field.
• Strong writing, editing, and proofreading skills.
• Knowledge in email marketing platforms (e.g., Mailchimp, HubSpot) and analytics tools (e.g., Google Analytics) is a plus
• Multi-skills in creative artwork is a plus
• Required languages: English, Mandarin
• Excellent organizational and project management skills.
• Ability to work independently and as part of a team.
• Strong attention to detail and ability to meet deadlines.
• Flexibility and willingness to take on a variety of tasks and responsibilities.
Key Attributes:
• Creative thinker with a strategic mindset.
• Data-driven with a focus on achieving measurable results.
• Strong communicator with excellent interpersonal skills.
• Adaptable and proactive in taking on new challenges.
• Enthusiastic about marketing and staying current with industry trends.
What We Offer:
• Exclusive Exposure: Gain recognition and valuable experience by working alongside world-renowned speakers and business experts.
• Dynamic Work Environment: Join a young, energetic, and fun workplace that fosters creativity and collaboration.
• Innovation Opportunities: We encourage and support your innovative ideas, giving you the freedom to make a real impact.
• Career Advancement: Enjoy a clear path for promotion based on your performance, with plenty of opportunities for growth.
• Competitive Compensation: Benefit from a comprehensive remuneration package, including a base salary, allowances, attractive event incentives, and bonuses.
Perks & Benefits
- Medical
- EPF
- Sosco